Orca (Killer Whale - Orcinus orca) Facts

The killer whale, also known as the orca, is one of the most well-known types of whales. Killer whales are commonly the star attractions at large aquariums and due to these aquariums and movies, may also be known as Shamu or Free Willy. Despite their somewhat derogatory name and large, sharp teeth, fatal interactions between killer whales and humans in the wild have never been reported. (Read more about fatal interactions with captive orcas). Description With their spindle-like shape and beautiful, crisp black and white markings, killer whales are striking and unmistakable. The maximum length of killer whales is 32 feet in males and 27 feet in females. They can weigh up to 11 tons (22,000 pounds). All killer whales have dorsal fins, but the males is larger than females, sometimes reaching 6 feet tall. Like many other Odontocetes, killer whales live in organized family groups, called pods, which range in size from 10-50 whales. Individuals are identified and studied using their natural markings, which include a grayish-white saddle behind the whales dorsal fin. Classification Kingdom: AnimaliaPhylum: ChordataClass: MammaliaOrder: CetaceaSuborder: OdontocetiFamily: DelphinidaeGenus: OrcinusSpecies: orca While killer whales were long considered to be one species, there now appear to be many species, or at least subspecies, of killer whales. These species/subspecies differ genetically and also in appearance. Habitat and Distribution According to the Encyclopedia of Marine Mammals, killer whales are second only to humans as the most widely distributed mammal in the world. Even though they range across temperate areas of the oceans, killer whale populations are more concentrated around Iceland and northern Norway, along the northwestern coast of the U.S. and Canada, in the Antarctic and Canadian Arctic. Feeding Killer whales eat a wide array of prey, including fish, sharks, cephalopods, sea turtles, seabirds (e.g., penguins) and even other marine mammals (e.g., whales, pinnipeds). They have 46-50 cone-shaped teeth that they use to grasp their prey. Killer Whale Residents and Transients The well-studied population of killer whales off the western coast of North America has revealed that there are two separate, isolated populations of killer whales known as residents and transients. Residents prey on fish and move according to the migrations of salmon, and transients prey primarily on marine mammals such as pinnipeds, porpoises, and dolphins, and may even feed on seabirds. Resident and transient killer whale populations are so different that they dont socialize with each other and their DNA is different. Other populations of killer whales are not as well studied, but scientists think that this food specialization might occur in other areas as well. Scientists are now learning more about a third type of killer whale, called offshores, which live in the area from British Columbia, Canada to California, dont interact with resident or transient populations, and are not usually seen inshore. Their food preferences are still being studied. Reproduction Killer whales are sexually mature when they are 10-18 years old. Mating seems to take place throughout the year. The gestation period is 15-18 months, after which a calf about 6-7 feet long is born. Calves weigh about 400 pounds at birth and will nurse for 1-2 years. Females have calves every 2-5 years. In the wild, it is estimated that 43% of calves die within the first 6 months (Encyclopedia of Marine Mammals, p.672). Females reproduce until they are about 40 years old. Killer whales are estimated to live between 50-90 years, with females generally living longer than males. Conservation Since 1964, when the first killer whale was captured for display in an aquarium in Vancouver, they have been a popular show animal, a practice that is becoming more controversial. Until the 1970s, killer whales were captured off the western coast of North America, until populations there began to decrease. Subsequently, since the late 1970s, killer whales captured in the wild for aquariums have mostly been taken from Iceland. Today, breeding programs exist in many aquariums and that has lessened the need for wild captures. Killer whales have also been hunted for human consumption or because of their predation on commercially-valuable fish species. They are also threatened by pollution, with the population off British Columbia and Washington state having extremely high levels of PCBs. Sources: American Cetacean Society. 2004. Orca (Killer Whale). (Online). American Cetacean Society Fact Sheet. Accessed February 27, 2010.Kinze, Carl Christian. 2001. Marine Mammals of the North Atlantic. Princeton University Press.Mead, James G. and Joy P. Gould. 2002. Whales and Dolphins In Question. Smithsonian Institution.Perrin, William F., Bernd Wursig and J.G.M. Thewissen. 2002. Encyclopedia of Marine Mammals. Academic Press.

(1575)The Contradictions Of Profunc An Analysis Of The

(1575)The Contradictions of PROFUNC: An Analysis of the Problem of Human Rights and the Democratic Process in Cold War Canada In this political study the problem of human rights and the democratic process will be analyzed in the anti-communist contradictions of the covert Canadian operation called PROFUNC (PROminent FUNCtionaries of the communist party. PROFUNC defines a major problem with the democratic process by secretly monitoring and spying on communist party affiliates living in Canada in the aftermath of WWII. This Cold War policy not only sought to monitor communist, but it also sought to intern them in the potential WWWIII scenario with the Soviet Union. This type of policy defines a form of authoritarian type of governance that†¦show more content†¦It was a secret plan of the Canadian government to round up and imprison Canadian citizens who were communists or affiliated with communism. This plan, in hindsight, an indication of the extremes the Canadian government was willing to go through in its fight against communism (Chisholm 77). This type of secretive government program certainly defines the contradictions of a so-called democratic country, which has continually propagandized the idea of equal rights and the right of individuals to have different political ideas. The role of the RCMP actually presents a type of â€Å"police state† mentality that projects a threat to democracy as a part of human rights violations committed by the Canadian government during this time. The Cold Ear ideology of â€Å"capitalism versus communism† certainly created a hyper-reactionary dualism in Canadian politics, which viewed anyone who supported communism as an enemy of the state. PROFUNC certainly defines a concerted effort by government officials and the RCMP to monitor Canadian communists with the future potential of having them imprisoned during a time of war with the Soviet Union. Another problem with the PROFUNC program was that it was being used for monitoring and surveillance of worker’s unions and other anti-capitalist groups that did not directly support the Soviet communist ideology. Initially, the PROFUNC program was being utilized to stop the

Social Science for Health and Lifestyle- myassignmenthelp.com

Question: Discuss about theSocial Science for Health and Lifestyle. Answer: Explanation of reasons for socio-economic differences The inner city versus the outer suburbs has been the perennial Australian divide. But the lifestyle differences of individuals who are living near the CBDs and those who are located towards the urban fringe has been growing (Balia and Jones, 2008). The host of the international indexes highlights that Australia has excellent liveable suburb. Individuals living in these parts have been diverging in numerous ways (Contoyannis and Jones, 2004). In this research it will explore some reasons as to why there is socio-economic differences in suburb. Arncliffe is the suburb which I resides in and the suburb which I will do the comparison with is Fairfield. The first reason for the socio-economic difference between these two suburb is the on the occupation rate. According to the research the central city of Sydney it has been restricted and there are development of the specialized producer services for example the office, hotel, convention, building apartment, as well as the entertainment cultural facilities (Hulse, Pawson, Reynolds and Herath, 2014). Based on the report on the table 9 Arncliffe suburb has been able to attain a higher professional workers as comparison to Fairfield which has a higher rate of the labourers which has caused a negative consequences to the historical sectoral and dismantled on the spatial redistribution mechanism (Occupation, 2011 Census). Additionally, the higher rate of the labourers has resulted to the lack of the educational qualification particularly to the areas which are away from the CBD. Another reason which could cause the socio-economic difference is the rate of the employment. Based on the research it is evident that Arncliffe has a higher percentage of the workers who work full time and there is a small amount of individuals who are unemployed (Hulse, Pawson, Reynolds and Herath, 2014). Arncliffe is situated in the inner part of Sydney and the suburb provides an easy access to the high level of the job creation. In comparison to Fairfield it is evident that it is located in an area which is far, where the opportunity for the jobs is slightly efficient as a result of the small rate of the creation of jobs, making the rate of unemployment to be high. Another reason of the socio-economic difference is that of the dwelling on the mortgage and rent. According to the census data it highlights that the rent payment for the Arncliffe is much higher than Fairfield that relate to many aspects. The first factor to the high rent rate has been associated to the issue of location. Arncliffe is located in the inner parts of the Sydney where the jobs are paid better and the rate of population is higher. When compared to Fairfield it has been located away from the CBD. The next reason for the socio-economic difference is cultural and the language diversity. Based on the census, Arncliffe a higher percentage of 51.8% against that of Fairfield which is 32.7%. According to social scientist they have suggested that the cultural diversity in a nation could lead to the societal instability (McKenzie, Pizzica, Gosper, Malfroy and Ashford-Rowe, 2014). The cultural diversity and the language could be said to result to the outcome which can less likely be defined in terms of the social aspects. The benefits of the aspects are disrupted by the aspect of discrimination and the racism, which has been a challenge to the social cohesion particularly in the Australian society. References Balia, S. and Jones, A.M., 2008. Mortality, lifestyle and socio-economic status. Journal of health economics, 27(1), pp.1-26. Contoyannis, P. and Jones, A.M., 2004. Socio-economic status, health and lifestyle. Journal of health economics, 23(5), pp.965-995. Hulse, K., Pawson, H., Reynolds, M. and Herath, S.K., 2014. Disadvantaged places in urban Australia: analysing socio-economic diversity and housing market performance. McKenzie, J., Pizzica, J., Gosper, M., Malfroy, J. and Ashford-Rowe, K., 2014. Socio-economic status and students experiences of technologies: Is there a digital divide?. ASCILITE2014.

The Atlantic Charter Essay Research Paper THE free essay sample

The Atlantic Charter Essay, Research Paper THE ATLANTIC CHARTER AUGUST 14.1941 The President of the United States of America and the Prime Minister, Mr. Churchill, stand foring His Majesty # 8217 ; s Government in the United Kingdom, being met together, deem it right to do known certain common rules in the national policies of their several states on which they base their hopes for a better hereafter for the universe. First, their states seek no aggrandisement, territorial or other ; Second, they desire to see no territorial alterations that do non harmonize with the freely uttered wants of the peoples concerned ; Third, they respect the right of all peoples to take the signifier of gov- ernment under which they will populate ; and they wish to see autonomous rights and self authorities restored to those who have been forcibly deprived of them ; Fourth, they will endeavour, with due regard for their existing obli- gations, to foster the enjoyment by all States, great or little, master or vanquished, of entree, on equal footi ngs, to the trade and to the natural mater- ials of the universe which are needed for their economic prosperity ; Fifth, they desire to convey about the fullest coaction between all states in the economic field with the object of securing, for all, impro- ved labour criterions, economic promotion and societal security ; Sixth, after the concluding devastation of the Nazi dictatorship, they hope to see established a peace which will afford to all states the agencies of dwel- Trapa bicornis in safety within their ain boundaries, and which will afford confidence that all the work forces in all lands may populate out their lives in freedom from fright and want ; Seventh, such a peace should enable all work forces to track the high seas and oceans without hinderance ; Eighth, they believe that all of the states of the universe, for real- istic every bit good as religious grounds must come to the forsaking of the usage of force. We will write a custom essay sample on The Atlantic Charter Essay Research Paper THE or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Since no future peace can be maintained if land, sea or air arm- catkins continue to be employed by states which threaten, or may endanger, aggression outside of their frontiers, they believe, pending the establish- ment of a wider and lasting system of general security, that the disarma- ment of such states is indispensable. They will likewise assistance and promote all other operable step which will buoy up for peaceable peoples the oppressing load of armaments. Franklin D. Roosevelt Winston S. Churchill

Free Essays on Research Paper On Motherboards

Research Paper on Motherboards There are many types of motherboards ranging in size and shape. The first motherboard appeared in 1981 and was made by IBM PC. It measured 8† x 11.5† and had five expansion slots that were positioned 1† apart in the back, left of the board. The XT(Extended Technology) computer came about in 1982 and measured about 8.5† x 12† inches. This board had a total of eight expansion slots positioned at 0.8† apart. The first AT(Advanced Technology) board measured 12† x 13.5† and also had eight expansion slots spaced 0.8† apart. The popular form of the AT became the main model made by manufacturers. Mini At(8.7† x 18†) and Baby AT(8.57† x 13.04†) made it possible to put all of the components onto the board using less physical space. These designs made the mini-tower and mini-desktop form factor possible. The ATX(Advanced Technology Extended-style_ form factor was introduced in 1995 which made it easier for manufacturers to produce motherboard designs. The ATX had a maximum size of 12† x 9.6† and looked like a Baby AT board rotated 90 degrees. The board has a special design to accommodate the new, larger Pentium processors. Western Digital came up with the design for LPX(Low Profile Extended) motherboard in 1986 for corporate use. It made it possible to reduce space and costs, and soon lead to the creation of the slim-line â€Å"pizza box† style case which was meant to fit underneath a typical monitor. Expansion slots on the LPX style motherboard, were not built into the board itself, they were instead set on a riser card that plugged into the single slot connector on the motherboard. But there were a few problems with the LPX motherboards. There were only a few certain full-length I/O cards allowed for the board. Also, the installation of the I/O cards generated clutter while creating several temperature pockets that prevented good airflow through the system. Another problem was... Free Essays on Research Paper On Motherboards Free Essays on Research Paper On Motherboards Research Paper on Motherboards There are many types of motherboards ranging in size and shape. The first motherboard appeared in 1981 and was made by IBM PC. It measured 8† x 11.5† and had five expansion slots that were positioned 1† apart in the back, left of the board. The XT(Extended Technology) computer came about in 1982 and measured about 8.5† x 12† inches. This board had a total of eight expansion slots positioned at 0.8† apart. The first AT(Advanced Technology) board measured 12† x 13.5† and also had eight expansion slots spaced 0.8† apart. The popular form of the AT became the main model made by manufacturers. Mini At(8.7† x 18†) and Baby AT(8.57† x 13.04†) made it possible to put all of the components onto the board using less physical space. These designs made the mini-tower and mini-desktop form factor possible. The ATX(Advanced Technology Extended-style_ form factor was introduced in 1995 which made it easier for manufacturers to produce motherboard designs. The ATX had a maximum size of 12† x 9.6† and looked like a Baby AT board rotated 90 degrees. The board has a special design to accommodate the new, larger Pentium processors. Western Digital came up with the design for LPX(Low Profile Extended) motherboard in 1986 for corporate use. It made it possible to reduce space and costs, and soon lead to the creation of the slim-line â€Å"pizza box† style case which was meant to fit underneath a typical monitor. Expansion slots on the LPX style motherboard, were not built into the board itself, they were instead set on a riser card that plugged into the single slot connector on the motherboard. But there were a few problems with the LPX motherboards. There were only a few certain full-length I/O cards allowed for the board. Also, the installation of the I/O cards generated clutter while creating several temperature pockets that prevented good airflow through the system. Another problem was...

Take an email break - Emphasis

Take an email break Take an email break Heres one to tell your manager about: taking time out at work to dip into your personal email can be good for employees morale. Research by email provider GMX has found that 69 per cent of UK workers will spend time working through their own inboxes on company time (or at least thats how many admitted to it). And one in three of these people said that these brief breaks actually offered much-needed light relief in the midst of daily responsibilities (they would though, wouldnt they?). Be it exchanging a joke with a friend, sorting out your evening plans or merely a moment of writing in an informal style for a change, youll probably return to the task at hand the fresher for it. While no-one is suggesting that spending hours on end scouring YouTube or throwing virtual sheep at people is a valuable or reasonable use of your workday, reminding yourself that youre not a report-writing automaton (before getting back to writing that report of course) is definitely worth a cheeky five minutes. Happy workers are productive workers, right?

Communication in business Essay Example | Topics and Well Written Essays - 500 words

Communication in business - Essay Example Microsoft, being a technological company cannot do without expert technicians. The company faces the challenge of hiring the technologically best people who are in scarcity as far US is concerned. The scarcity of local workforce to fulfil the technological demands of Microsoft has been a huge challenge for the company. In order to deal with this problem , the Company holds recruitment drives in countries like India and China which are known for being rich in technically sound people and pays them hefty packages. But, the citizens of China and India often do not possess good communication skills which is again a challenge for the company. The next major issue faced by the company relates to co-employment. Microsoft has also faced legal challenges regarding the privileges given to employees of the firm vs. the temporary workers. The most popular case that Microsoft lost concerning this issue was the Vizcaino vs. Microsoft case of employee misclassification. Another issue talks about Criticism from employees of Microsoft in blogs, social networking sites, etc, huge segment of employee workforce at Microsoft is criticizing the firm. Employees are dissatisfied with the internal working of Microsoft. The major dissatisfaction in employees is about the cuts in compensation by the company as the profits soar. For a brand as huge as Microsoft, bad publicity happens really soon. The major challenge which Microsoft is facing as far as employment is concerned is that of retention management. The attrition rate of employees is increasing every passing year. Microsoft is losing some of its most creative workforce to its competitors like Google, Apple, Skype (which is not owned by e Bay).In this regard, Microsoft has also sued Google for over hiring of its former employees. A major proportion of Microsoft’s talent has been reported to join Google. This is not just a loss of talent for Microsoft, but along with this, the Company is also facing a

Kerzner Office Equipment Essay Example | Topics and Well Written Essays - 1250 words

Kerzner Office Equipment - Essay Example The compny mngement hd limited time to prepre this celebrtion nd needed high performnce tems for this project. Shiseido's mngement ws frid tht on bdly plnned projects this stge often involved considerble negotition nd ltertion to the pln. It ws likely tht Shiseido's wild hve lots of chnges to mke to the pln nd tht the mngers did not relly understnd the pln (Shiseido Home Pge 2007). The problem ws tht the nniversry ws coming but nothing ws redy for the celebrtion (Burkun, 2005). 2. To void too much chopping nd chnging t this stge, Shiseido decided to involve the mngers so tht this pprovl stge becomes formlity. To improve the sitution nd 'sve' the project, Shiseido motivtes its workers finncilly nd personlly, nd sets relistic objectives. The new objectives hve motivted tem running the project, nd motivtion ws creted by setting relistic trgets tht the project tem. Its executive tem spent time with the people involved getting them to tell how things will work (Frme, 2002). 3. This sitution provides the opportunity nd motivtion for the compny nd its employees to think hed bout the project they re undertking. This process tends to revel problems nd therefore helps find solutions to them. Problems get solved while they re still smll, remote problems (Gry nd Lrson 2003). Few problems re overlooked nd left until they loom lrge. The more people tht the compny gets involved in this thinking-hed process, the better the project will be. Shiseido cnnot get someone else to do it. If nothing else, project plnning systems provide focl point bout which the project tem cn spend some time thinking bout the future, spotting problems nd overcoming them (Shiseido Home Pge 2007). Jgur Crs 1. Jgur Crs is luxury cr mnufcturer relying on innovtion technologies nd new methods. Working on 'SfeIT" progrm, Jgur Crs hs to crete high performnce tem nd meets tine limits. The project mnger ws busy trying to blnce the three objectives of the project: time, cost, nd qulity, when the specifiction suddenly chnges. SfeIT" progrm ws prt of UK. Government's progrm nd needed creful plnning nd effective mngement. gret dnger is where the cost nd time limits re precise nd the project is not. Jgur Crs found the scope of the project growing, putting the mngement under more nd more pressure s the cost nd time limits did not chnge (Frme, 2002; Jgur Compny 2007). 2. The nture of the project nd the type of resource required chnge t key dtes. The min problem is tht in softwre development projects there is very little with which to mesure progress (Frme 2002). For this reson softwre development is broken down into discrete stges seprted by key dtes or milestones. It gives the project mngement tem something to mesure ginst. s mny softwre projects re very similr to ech other, stndrd sets of milestones nd phses. This process explins wht ech stge in the project should chieve, wht informtion is needed to begin the stge, nd wht informtion should be vilble t the end. Phses hve nmes such s design, coding, nd testing. Key dtes id the preprtion of summry report-the report cn summrize the project in ten or dozen key dtes (Burkun, 2005). 3. pplying this pproch, Jgur Crs ws ble to meet objectives nd finish the project on time. lso, it creted high performnce tems nd improved communiction mong employees. in this project, the leder who concentrted only on the tsk did well in the short term. The tem gve tht leder

United States and Israel Essay Example for Free

United States and Israel Essay The relationship between the United States and Israel should be realized as different and unique in its own rights since both parties are distinct in their own way, gaining political, economic, and cultural independences that influenced and continuous to influence so many others. It can be said that for such a small country, Israel has acquired importance far beyond its size, not only politically but socially and culturally. It is apt to say that, today the United States is the lone superpower, carrying vast military might, capable leaders wielding economic and cultural strengths enabling vast influences of unparalleled scope. Owing to the distinctness of both parties, it will be astonishing to note if a relationship forged between this two did not possess certain distinctness as well. A variety of events both done and only as a result of circumstances, envelope this US-Israel relationship. Both carrying slack/criticism and praise for forging such a strong tie that transcends all political, moral/ethical, social and cultural bonds. This paper attempts to investigate the relationship between the two countries and how it was developed and sustained all throughout the years. And the answer the pressing question of its survival in the recent changing strata of economy, cultural and political powers and perspectives. Roots: The US-Israel relationship began in 1948 when President Truman of the United States readily acknowledges the sovereignty of the Jewish state, but despite this it is evident that the US did not truly acknowledge Israel by adapting a neutrality act that prevented sale or transfer of military weapons to Israel (Cristol, 2002). It can also be realized that Israel formed a closer relationship with France rather than America (Leiber, 1998). But despite these primary dimensions the progression of the American-Israeli connection was far from steady progressions. It can be said that the relationship at first was neutral at most and aid to Israel was slow, whether it be economic or military assistance. This relationship was slow in coming, it took many steps before an actual relationship was formed. A budding military relationship started when President Johnston started selling military weapons to Israel around 1965-66. Reinforced by Israel success with its military efforts against other nations, particularly that of the Soviets, American analysts started to realize that Israel has become a major regional power capable of aiding them in their Mediterranean and Middle East efforts. Israel’s defeat of the Soviets and its subsequent aid to the US in the form of information regarding Soviet weaponry and tactics were significant in the US military efforts in Southeast Asia and during the Cold War. The intensifying war, the Cold War to be precise, also intensified US-Israel relationship, as the US looked to Israel to be its stable, reliable ally in the region and as Israel responded as such, the relationship strengthened. Israel in turn was recognized as a â€Å"strategic asset† rather than simply being an ally (Steinberg, 1998). Israel was very much in the thick of the Iran arms sales as well as becoming the channel to funnel US arms to Central America. The US and Israel share common goals, passions and advocacies, the special relationship between Israel and the United States has come to rely on deep-seated factors, Sharing a commonality that enabled them to work together includes. Democracy. Both Israel and the United States hold democracy and liberty with the highest consideration. Note the fact that Israel is the only democratic country in the Middle East. Immigration. Not unlike the United States, Israel’s population is that of immigrants. Welcoming the embracers of Zionism, the Jewish national liberation movement. While, the United States, the land of greener pastures, immigrants consists mostly of those wanting to work in the US, seeking higher pay and better work environment. Economy. Both Israel and US economies value free market. Each committing to competitiveness, international trade liberalization support and multilateral trading. Education. It can be noted that both countries exhibit high regard for good education for its citizens. Both nations firm believers of education as an integral part in shaping a nations future thru proper education of its young. A mutual support system. Israel was also one of the first to support the US in its efforts to enhance security by cooperating with the US Department of Homeland Security for development of initiatives to enhance such, also supporting the US in many of its endeavors with the United Nations as the US continues to bring aid and assistance to its Israeli counterpart. This framework shows many areas of partnership that enabled US-Israel relations to grow in proportion and depth. But like any other relationship, this forged relationship did not come without problems and strains. Relationship strains came in the form of American pressure on Israel to withdraw its forces in the Sinai Peninsula. Israel’s role in the Suez operations in 1956. The AWACS being sold to Saudi Arabia, the Lebanese Massacre of Palestinians in 1982 and the intifada. All bearing strain on the relations between US and Israel. It can be surmised that sometimes differences in opinions and goals can sometimes bring in strain to a steady friendship but it is duly noted too that the bond of this relationship is very deep and rooted, it will not be easily deferred and it remains to be so. FOREIGN POLICY It can be surmised that these two nation forge a cooperation that is surprisingly balanced, if you weigh it against a range of international issues. The Unites States continues to be Israel’s power patron, with the US backing Israel financially and politically even to the point of strain with other allies. It can be seen that Israel shows its allegiance to the US by voting with the Americans in United Nations General Assembly votes 95% of the time, even in consideration of other countries recognized as close to very close American allies. It will be noted that through the years, Israel has supported the US, even to the extent that they are the only ones behind the US. This support can be deemed blind and maybe one of the reasons for the US continued alliance with this country. Continuing U. S. Support – strategy wise There may be a strategic and logical reason for US continuing support of Israel, it is noted as follows: ? Israel has effectively stopped victories by radical nationalist movements in not only Lebanon and Jordan, but in Palestine as well. ? Syria, a known ally of the Soviet Union for many years, has been kept in check by Israel. ? Predominant air force in their region is Israel’s Air Force ? It can be realized that the many and frequent wars engaged by Israel provided an actual testing ground for US weapons, and usually against its major counterpart the Soviet Union. ? That in order to support unpopular movements and regimes, Israel has become an American channel in providing military assistance, weapon sales to Islamic Republic of Iran, military junta of Guatemala, the Nicaraguan Contras, and the likes. ? Not only once did the Israeli intelligence assist US military operations in covert and intelligence gathering operations. ? Israel’s intelligent military has developed missles and weapons capable of annihilating the Soviet Union and not only once did it assist the US military in the research and development of new weapons, jet fighters and defense systems more capable of protecting the state. Conclusion It may not be a match made in heaven, but mutually working for each other and benefitting from it, it may well be as close as it can get. Many believes that the US support for Israel range from insane to absurd to illogical and even outright dumb. The special relationship forged by US and Israel is a mixture of causative factors that enabled this relationship to flourish including historical memory, regional security and stability considerations, the US national interest, religion and communal ties. It can also be partly due to personal rapport and friendships built by heads of the states. Although it is understandable that not many understand this ties, especially when they see the very people, Americans are supporting, killing and salvaging a great many people they believe to be enemies. They tend to think of it as utter hypocrisy. But it has to be believed that many great American presidents supported and aided Israel and one cannot surmise their actual reasons behind it, but it can be surmised that ultimately US Officials think of the nations interests and being privy to private/confidential information may have led them to continue their support for Israel despite how it is seen by the public for in the end, it’s still the nations general welfare that they are after. Works Cited Cristol, J (2002) When did the US and Israel become allies. History News Network. Online retrieved 21 Feb 2008 from http://hnn. us/articles/751. html Leiber, R. (1998) U. S. -Israel relations since 1948. Meria Journal 2(3): 11-20 Steinberg, G. (1998) Israel and the United States: can the special relationship survive the new strategic environment? Meria journal 2(4): 61-81

Family Values Essay -- Morals, Ethics, personal values

When raising a child one is taught values by their families that they feel are important for their child to have. I believe that family values consist of certain actions and qualities that are important to a family to uphold. Values that are important in my family are honesty, trust and to have respect for others. Each of these values is equally important in my family. They played a big role into making me the person I am now. Growing up in my family taught me that honesty is the best policy. When I would get into trouble as a child I would often try to lie to my mom thinking that would save me from being punished. I soon learned that lying would only get me into more trouble than I was already. Honesty has given me the reputation of being a good friend. One can always rely on me to le...

Drama Script About Office

â€Å"OFFICE WORKERS† Cast: * Den Mae Pangilinan as Cheng Shi( in Sales Department ) * Cristine Joise Causo as Ms. Quin (Manager of Sales Department) * Analyn Miranda as Lee Min/ Rhen Yue ( in HR Department ) (VP in Merchandising) * Jennica Dela Cruz as Jing Shi ( CEO ) * Jeffrey Nartates  as Mr. Roy (in Sales Department) * Joseph Dela Cruz as Patrick Li ( Manager in Merchandising Department ) * Angelica Javate as Lyn Shao ( VP ) * Gracielle Ann Garcia as Ms. Rhue ( Employee ) * Charmaine Dela Cruz as Ms. Yao ( Assistant Manager of Manager in Merchandising Dep’t. * Joanalene Tanangonan as Ms. Yi ( Secretary of Jing Shi ) Directed by: Group 5 Submitted to: Mrs. Jennifer G. Fronda SYNOPSIS: Cheng Shi is a MBA graduate who has everything handed to her because she is the future successor of Jingshi Department Store. However, her mother worries she will not make a good manager and decides to train her by having him work as an entry-level employee for a year. During the yea r she has to live on her own salary and never reveal her true identity, or she will have to renounce his succession right. Shi could not have survived the year has it not been for Mr. Roy’s office survival guide. Mr.Roy is a Jingshi marketing specialist who has just saved her first Php 50, 000 for the down payment on a house. She works very hard to achieve her goal. Together, Roy and Cheng accomplish the impossible, which is to shine on the bottom of the office pyramid. SCENE 1: Narration Narrator: My name is Christian Roy, an employee in Sales Department of Jing Shi Department Store. I’ve been in the workforce for four years, never treat others, don’t buy clothes that cost more than Php. 1, 000, don’t go to the movies, don’t go to KTV (Karaoke), don’t take the taxi, I’m so frugal because I want to buy my own house where mom and I can live in.Today is the day I’ve been anticipating most. Heaven sees all our hard work. As an off ice boy, I swallow my pride, endure and suffer through anything, work overtime everyday and don’t feel tired, never fight back when my boss yells at me, Im frugal with my money, and from my limited income, I’ve saved first 50, 000 pesos of my life. Although this 50, 000 pesos is just a little dent in the global economy, it’s a big step in my life. This 50, 000 pesos put me one step closer to my dream of buying a house. Some people may think that the life of an office boy is very boring, but I don’t think so one bit.I love WORKING! (AT THE OFFICE) ( 8:00 am ) Ms. Quin: Hey! Ms. Lee Min, may I ask what you are doing? Let me see what you are holding? -Ohh.. you aren’t trying to clock in for Christian Roy from Sales, are you? Ms. Min: of course not, manager. -I’m afraid that once Roy get’s here, he won’t be able to find her card, so I’m holding it for him. Ms. Quin: What are you holding when he’s not here! Clocking in for others is seriously against company policy. You’re in the HR Department and you didn’t know that rule? I don’t want to complain about you young ones, we all work hard to†¦ Ms.Min: Manager, there’s a hot guy. Ms. Quin: Where’s the guy? (Min will get the card of Roy on the hand of manager. Roy will clock in at exactly 8:00 am) Mr. Roy: Yes! (Dance) Ms. Quin: That’s enough. Mr. Roy, you got lucky. If not, I was thinking that your history of four years of perfect attendance would have been ruined. Mr. Roy: Manager, from now on, I’ll leave my house earlier. Ms. Quin: In the afternoon, I’m having a meeting with the CEO. Hurry and prepare the past three months of sales performance report and put it on my desk. Ok? Mr. Roy: Manager!But isn’t it your responsibility to gather the sales report for meeting? Ms. Quin: oh yeah! (smile) Of course that’s something that I, as manager, have to report. But you’re re sponsible in gathering the data. Get on it! Now! (The steps of Ms. Quin would cross Ms. Min) Ms. Quin: Move! (Ms. Min will act threateningly to Ms. Quin) SCENE 2: AT THE OFFICE OF MANAGER (AFTERNOON) Ms. Quin: I told you to prepare a sales report and you really did gather all this crap for me. Take a look. The numbers are so squished and condensed; CEO will get angry at the sight of it. (angry) (sigh) didn’t I tell you before?Pick a few goals, think of some slogan, so when everyone’s in the meeting, ‘ho hey’ or â€Å"wow† all the managers will applaud you and say that you’re the best. Here, do it again. Look for yourself, such a thick stack, are you turning in a thesis? Listen carefully. The version that you redo cannot be more than two A4 pages. Put it on my desk when you’re done. Got it? Mr. Roy: yes! I got it. Ms. Quin: I still have a few more meetings. (exit) SCENE 3: (AIRPORT) Ms. Cheng Shi: Ms. Yi, I'm here. Which car are you dri ving to pick me up? What? I don't care. If it doesn't fit, that's your problem. (Angry) Gossh. become irritated) Background Music (Department Store) Ms. Yi: Good morning Maam. Ms. Cheng Shi: Why did you bring me to the department store? Ms. Yi: The President told me to bring you here directly. Ms. Cheng Shi: Why's she so impatient? Can't she let me first take a rest? She isn't wanting to discuss my inheriting the company, is she? Ms. Yi: I’m not sure maam. SCENE 4: CEO OFFICE Ms. Cheng Shi: Mom. Did you take a look at the proposal which I mailed you before I returned? Great, isn't it? Ms. Jing Shi: I looked at it. Of course I looked at it. It's the proposal that wanted to tear down the old neighborhood around the department store.From now on, you'll start at the bottom of the company. Work hard. Cheng Shi: Stop kidding around. The point of sending me to the US to get an MBA is so that I can inherit the company and become the CEO. I'm ready! Ms. Jing Shi: You're ready†¦ f or what? Are you ready to ruin my life's work? Your studying in the US, tell me how much of my money you spent! Other people can get their degree in two years. You took five years. When you were a student, you didn't wake up in the day and didn't sleep at night. Exactly what you were doing, think I don't know? Ms. Cheng Shi: Mom, I admit that in the past, I liked to play a little too much.But right now, I'm set on expanding the business. I understand your intention to have me start from the bottom. I can make do with starting from Manager. Ms. Jing Shi: Manager? Ms. Cheng: Yes. Ms. Jing Shi: All right. From now on, you are the new employee in the Sales Department of Jing Shi Department Store. Go and start as an assistant. Ms. Cheng: No, Manager. Ms. Jing: Start as an assistant. In the future, you can only spend the money that you earn. And you must sign these five clauses. One, you must not reveal your identity at the company. Two, your year-end performance must be above â€Å"very good†. Three, you can't use my money.You can't use your credit card. Four, you can't live at home. Five, you can't reveal this contract. If within a year you haven't violated this contract, then I will consider your inheritance of this company. Ms. Cheng: What if I violate the contract? Ms. Jing: Then, that means you don't have the ability to survive in the workforce, so don't even talk about managing. Why are you laughing? Ms. Cheng: What did I do that made you look down on me? I don't want to inherit the company anymore, all right? SCENE 5: CEO OFFICE (Knocking the door) CEO (Ms. Jing): come in. Ms. Shao: President CEO: you’ve worked with me the longest.You understand my daughter too. I think that you would agree my decision. Will you help me to discipline my daughter and take the opportunities I offered to her? Ms. Shao: (agree) CEO: Jing Shi Department Store is like my daughter. I don’t want to ruin her life and to destroy her of the other. Ms. Shao: Donâ₠¬â„¢t worry. Leave it to me. CEO: Thank you. SCENE 6: HR DEPARTMENT ( AT THE VP OFFICE) Ms. Shao: Cheng, your mother sent you abroad to study, not to play. MS. Cheng: I did. I even got my diploma. (take a coffee) all she wanted was that diploma. Ms. Shao: let me tell you, your mother is serious this time. If you show her good results†¦ Ms.Cheng: Auntie Shao, you’ve worked with her more than 10 years, you don’t know her past time, do you? She takes great joy in rejecting me. No matter how good a job I do, she’ll never be satisfied. I sometimes question whether I’m her biological daughter. Ms. Shao: of course you are! Why am I telling you all this? (sigh) then use your actions to prove to your mother that she’s wrong. This is your contract (give the pen) unless you don’t have the guts. Oh. And from now on please call me â€Å"VP Shao† Ms. Cheng: Yes VP Shao. May I ask if you have any other orders? Ms. Shao: yes. This is your accoun t book. Also Mr.Ralph has already rented a house for you. From now on, you have to move out and live on your own. The keys and address are inside. Ms. Cheng: (open the envelop) 5, 000? Is it dollars or euro? Ms. Shao: Philippine peso Ms. Cheng: Impossible! Ms. Shao: Possible! Ms. Cheng: My expense for one night is more than 3, 000! Ms. Shao: you should know this is the first time the company’s paid a salary in advance. Your future salary will be deducted to reflect that. You have to understand. The company’s been in business for more than ten years. This is the first time that an employee’s been paid in advance. So you should manage your money wisely.So, what do you think? You can’t afford to play this game? Ms. Cheng: (smile) can I not? Ms. Shao: of course. Then I call you this in future? Ms. Cheng: call me what? Ms. Shao: sissy. Ms. Cheng: I’ll play with her. (sign to contract) SCENE 7: SALES DEPARTMENT Ms. Quin: Mr. Christian Roy! What is this? Look, this page is filled with tiny characters. If you’re so good with small font sizes, why don’t you edit a dictionary? Mr. Roy: (sigh) I’ve already tried my best to focus on the important points, but there is too much data. 2 pages of A4 is not enough. Ms. Quin: A4 was just an example. Take it as an example. Got it?What are you trying to say by making the font so small? Do you want me to hold magnifying glass when I report it to the CEO? How can you comprehension be so low? Mr. Roy: then let me go and increase the size. Ms. Quin: no. never mind. Since, you’ve already done it, got to the meeting with me. Mr. Roy: Meeting? Ms. Quin: What? Are you questioning me? I’m letting you see for yourself how we high class managers hold an inter department meeting. If you aren’t at a certain level, you can’t even attend. It’s your luck to be able to go with me. Cherish and seize this opportunity, got it? Remember, after we go in, only sp eak when I tell you to.Don’t start a fire for me! Mr. Roy: yes sir. Ms. Quin: move. Move! Get on it. SCENE 8: SALES DEPARTMENT Ms. Quin: What? Did you go to the wrong department again? Ms. Min: Manager Quin.. this is the new employee in the Sales Department, Cheng Shi. This is her resume. Then, she’s all yours. Bye. Ms. Quin: bye.. , Ms. Cheng. Ms. Cheng: yes? Ms. Quin: you studied management. Ms. Cheng: yes. Ms. Quin: hey.. Ms. Cheng: yes? Ms. Quin: if you sent directly from HR, it means you have some connections. Tell me, what’s your connection? Ms. Cheng: I applied for the position myself. No one referred me. Ms. Quin: then listen to me Ms. Cheng Shi. The ost important department in Jing Shi Department is our Sales Department. Under my great and fine guidance, we have the highest performance of all departments. Ok. Ms Shin, do you really think that just because your last name is â€Å"Shin†, you’re the relative of the president or something? Hel lo no! the sales goal for our department is â€Å"do what I tell you to† ok? Hey you (pointing out Roy) this newbie is your responsibility. Mr. Roy: ok. She’s in good hands (Shin will step closer to Ms. Lou) Let me first introduce to you our co-workers. Ms. Cheng: it’s time for my lunch. (back out) Mr. Roy: hey Cheng, its working hours, where are you going?Ms. Cheng: I already told you, to lunch! It’s almost noon. Mr. Roy: I was introducing your co-workers and you didn’t care. Is that the attitude a Newbie should have? Ms. Cheng: then may I ask you what attitude should a newbie have? Mr. Roy: respect your boss! Ms. Cheng: so it doesn’t matter whether the boss is right or wrong, everyone should shut up and blindly follow. That shouldn’t be called respect. Mr. Roy: Oh my! I don’t care. Anyway, manager wants me in charge. If you perform badly, I’m responsible. Ms. Cheng: I’m really hungry. If you have anything to say do it over lunch!. Mr. Roy: grr.. SCENE 8: CONVENTION OFFICECEO: Jing Shi Department Store has always been the top performer of the department store industry. But this season, our sales have slumped badly. The gap between our sales and other five big department stores is narrowing. About this, I believe that each department has already come up with a proposal to reverse this trend. Manager Patrick Li, you go first. Mr. Li: Director, the Merchandising Department has always been able to attract the top brands. Of course, in the future we will to expand our market share. However, the performance of Sales department.. (Smile) the companies that we work with have all had problems.CEO: where’s VP Cruz of Sales? Ms. Quin: Director, VP Cruz has taken the day-off, so I, Ms. Quin, am temporarily taking her spot today. CEO: then does Sales have any thoughts on the matter? Ms. Quin: we do. The Sales Department is â€Å"always be ready†. Christian Roy will report to you. Mr. Roy: Manager, you didn’t ask me to prepare anything. Ms. Quin: I don’t care whether or not you’re prepared. Go for it! Here yes. Mr. Roy: Director, after a long observation period conducted by our department, we found that the companies we work with also work with many other stores. This means the brands lack exclusiveness. Ms. Yao: Ms.Lou, the Merchandising Department has already brought in world-class brands. If you don’t think that’s enough, please describe in detail what has to be done, so that we can improve. Mr. Roy: ahh.. hmm. Sorry Director but I don’t know we need first to conduct a new proposal again. Ms. Yue: Ms. Lou, don’t tell me you only have ideas but no concrete plan of action? How about this? CEO: Sales Department will take care of this case. Now, Mr. Quin how many days do you need? SCENE 9: SALES DEPARTMENT Ms. Rhue: hey, why did you started a fire and in front of Director too? What we need to do now? Mr. Roy: I was just giving an example.Who knew things would turn this way? Ms. Yao: You’re so pitiful Cristine Lou. You’re really a girl we should care about. I have an idea that could help you. Mr. Roy: how? Ms. Yao: easy. Just make an appointment with other competent store.. Ms. Cheng: (laugh) are you kidding Ms. Yao? Do you know guys why sales in the company have fallen? Mr. Roy: who knows? Ms. Cheng: because employee like you guys. You’re either stupid (staring at Lou), take pleasure in other misfortune (looking at Ms. Yao), complain after the fact (looking at Rhue), or have the attitude that it’s best to keep to yourself. I’d be shocked if the company’s sales increased.Mr. Roy: (take a coffee) excuse me. Ms. Yao: besides criticizing and complaining, is there anything else you can do? Ms. Rhue: Correct! Ms. Cheng: I really want to do something, but I don’t have the opportunity. Ms. Rhue: there are opportunities. How could there be none? You can help Cristine Lou to settle this issue. Ms. Cheng: Please take responsibility for your own action. Not my doing. Mr. Roy: Ms. Cheng Shin, I don’t need a newbie who flips through magazines during office hours to help me. Ms. Cheng: thank God. I don’t have any interest in helping a boss who has only experience but no capability. Mr.Roy: what did you say? SCENE 10: NARRATION Ms. Cheng made a secret proposal that can solve the company’s problem. All staffs and employers applaud Ms. Cheng for her great ideas and she is now promoted as the manager replacing its old one which is Ms. Quin. Ms. Cheng experienced some problems but only Roy helps her to come up. That’s why they became friends. Lately, Ms. Jing Shi becomes more proud to her daughter. Christian Roy  is not the best or the hardest worker, neither is he the worst. They enjoy working because it gives him the money to enjoy life. They are the new generation of office workers. Ending: Dance Craze

Pepsi Story

Founded in 1893, Pepsi is a carbonated soft drink that is a product of the firm â€Å"PepsiCo. † It the sass and sass it was the leading soft drink company in the market. From then to now a lot has changed in terms of market scenario as well as product development. The current market scenario comprises of two main market leaders in the soft drink industry, namely, Pepsi and Coca-Cola (Coke). In addition to these other competitors include Thumbs up, Lima, etc. Pepsi faces heavy competition in the Indian market that is so diverse in terms of cultures, traditions, tastes and references.Narrowing the research to the city of Pun specifically, within India, it can be noticed that the consumer preference is more for Pepsi or Coke over the others. Since Pun is largely a student hub, it contains a lot of the younger generation population. Thus with the research conducted through this study, Pepsi will be able to study how it could get an upper hand over its competitors in the potential and booming market of Pun in terms of brand awareness and consumer preference. Need of the Study The need of the study conducted is highlighted below Will help with competitor analysis.Will help the company to get an idea about consumer tastes and preference. Will help the company get an upper hand over its competitors. Will help the company to gain market dominance. Will ensure brand loyalty. As it can be studied trot the above graph which is based on the responses received from the target market of this study, Coke and Pepsi have a neck to neck competition with Coke leading as compared to the other companies including Pepsi. Thus the main need of this study is for Pepsi to analyze ways in which it could replace Coke to e the market dominator in Pun.It must focus on the branding, pricing and packaging parameters mainly in order to improve or introduce newer products into the market and that is exactly the kind of information this study would provide the firm with. Scope of the Stu dy Scope of the study includes- Parameters such as competitor analysis, branding and packaging analysis. It focuses on carbonated soft drinks. Does not include water and alcoholic beverages. Limited to the city of Pun. Research conducted of behalf of Pepsi. Includes bottled as well as can soft drinks.Limited to age group of about fifteen to forty five years. Included . Methods of Data Collection There are two methods of data collection- 1. Primary 2. Secondary Primary Both males and females Data was collected through the use of questionnaire. First hand information was made available by distributing questionnaires to 50 people in the target market. Secondary It refers to collection of data that already exists and is within reach of everyone else as well. For the purpose of this study secondary data methods such as the internet and various articles were used. Statistical Tools UBar Graph Pie Charts Questionnaire Company Profile Pepsi is a product of the company PepsiCo that is an Ame rican multinational company that has its base in New York. It was founded in 1965, after the merger of Pepsi-Cola Company and Frito Lay. The CEO of the firm is a dynamic Indian lady named Indri Garnishment's Annoy, who has held her position since 2006. PepsiCo owns various firms, namely- Frito Lay Tropical Quaker Oats Storage Various products introduced include Diet Pepsi Lipton Ice Tea 7 up Mountain Dew Miranda Lays Doris These are a few products amongst many others.

Englands 2018 World Cups Host Bid

Englands 2018 World Cups Host Bid Introduction Different scholars from different fields and background give varying definitions of the concept project. However, they are all in agreement with regard to some of the defining features of a project. A distillation of these definitions views a project as a temporary set of activities with defined time frame and conditions.Advertising We will write a custom essay sample on England’s 2018 World Cup’s Host Bid specifically for you for only $16.05 $11/page Learn More The activities have a clear starting point and an ending point, and several parties or stakeholders are involved in execution of the various tasks (Reiss 2005). A project has several characteristics that set it apart from other activities that are undertaken in an organisation or by a group of people. One of them is a budget, given the fact that a project operates with a clearly set budget. There is also a set of clearly defined responsibilities, meaning that each party in the project is tasked with the performance of given duties aimed at meeting the objectives. A projective also has objectives, which are the aims or goals that the project intends to achieve within a defined timeframe. Several factors lead to the success or failure of a project. Frese and Sauter (2003) bemoan the fact that not all projects that are initiated can be deemed as success. They cite the case of projects that are initiated in the information and technology (herein referred to as IT) sector, where almost 70 percent of all the projects that are initiated ends up as project failures (Frese and Sauter 2003). This is despite the amount of resources, financial and otherwise, that has gone into these projects. A project is defined or conceptualised as a success if it meets the objectives that were set out in the planning phase. It can also be deemed as a success if it is completed within the defined time frame, and using the budget that was allocated in the planning phase. This me ans that not all projects that are completed are deemed as success stories (Bartholomew 2007). For example, a project may have been completed within the set deadline but failed to meet the objectives of the target clients.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More On the other hand, there are several attributes that defines a project as a failure. This is for example a project that failed to beat the deadline, meaning that it stretched way beyond the set end point (Bartholomew 2007). Another is a project that used more resources than initially allocated or planned for, in other words, a project that could not be completed within the set budgetary allocation. A project may also be considered as a failure if it is not completed for various reasons. This is for example the withdrawal of the sponsors, or if the implementers found out that the objectives of the project will not b e met. Most importantly, a project that fails to meet the objectives that were set out in the planning phase is also regarded as a failure. This is regardless of whether the project was completed or not. There are several factors that may result into project failure. This is for example inadequate resources, lack of commitment on the part of the personnel or stakeholders that are involved in the project, lack of clearly identified goals and objectives, as well as lack of adequate project planning among others. This means that project management is very crucial, and it has to be undertaken before the implementation of the project in order to identify potential risks and ways to deal with those risks should they arise. Various projects have received considerable media publicity as a result of them having been regarded as failures. This is especially so if the projects were implemented on a grand scale and a lot of resources went into them. A case in point is the unsuccessful Englands bid to host 2018 world cup, a bid that was lost to Russia (Nakrani 2010). This bid drew a lot of attention for various reasons. First, England is regarded as the â€Å"mother of football† (Nakrani 2010), considering the fact that the game is said to have originated in this country. Second, a lot of resources went into this bid, considering the fact that the campaign cost the tax payer approximately 15 million pounds. Third, despite this large scale spending, the country lost the bid. This paper is going to look at project failures, the reasons why projects fail and recommendations on how these failures can be averted or mitigated using project management techniques. The paper will take Englands 2018 world cup host bid that failed as the case study. The bid will be regarded as a failed project for the purpose of this study.Advertising We will write a custom essay sample on England’s 2018 World Cup’s Host Bid specifically for you for only $16.05 $11/page Learn More The researcher will explain why they have selected this bid as a failed project, recognising the various aspects of the project that identify it as so. Second, the project will be critically analysed with the aim of detailing the probable underlying reasons on why the project failed. Finally, recommendations will be provided on how effective project management could have helped in averting the failure. England’s World Cup’s 2018 Host Bid: An Overview It is important at this juncture to take a look at the bid and the various aspects that surrounded it. This will provide a context for the rest of the discourse that will follow throughout the paper. This overview will also highlight on some of the aspects of this bid that qualified it as a project worth noting. The bidding process has a long time frame, having been set in motion in the year 2007. On October 31 this year, Englands Football Association (herein referred to as FA) announced that th e country will be placing a bid to host the 2018 world cup finals (Fitzgerald 2010). This set the start date for the bid, giving it an appearance of a project. The following year mostly involved the compilation of the team that will head the bid. On October 12 2008, Lord Triesman, who was the Football Association chairman at the time, was appointed and confirmed as the chairman of the team that will be pushing the bid (Seamark, Shipman and Martin 2010). Board members and other technical support staff are named and confirmed this year. This culminated in the appointment of Andy Anson as the chief executive of the bid team (Seamark et al 2010). On January 27, the official bid is submitted to FIFA (Fitzgerald 2010), and this was followed shortly by the official launch of the bid on May 18 (Nakrani 2010). The latter took place in Wembley stadium, a star studded event that brought together David Beckham, Wayne Rooney and Gordon Brown, creating a nexus between sports and politics in the b id (Nakrani 2010). The bid process faced a lot of challenges, ranging from media criticism to resignation of board members. For example, the board team was criticised for leaving out members of the England premier league, and this led to a hasty inclusion of Sir Richards into the team (Nakrani 2010). The team is also criticised for the slow progress it was making, with the public fearing that the deadline for the submission of the bid will not be met. Later on in the year, sir Richards resigned from the board, creating another round of negative publicity for the bid team.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More On May 14 2010, the bid book is officially presented to FIFA president Sepp Blatter in the federation’s headquarters in Zà ¼rich, Switzerland (Seamark et al 2010). A crisis was to follow two days after the submission of the bid book, as the chairman resigned following a scandal in which he was taped making negative comments about the conduct of some countries in 2010 FIFA World Cup in South Africa. His place is taken by Geoff Thomson, a few months into the announcement of the successful bid by FIFA. On December 2, 2010, the announcement is made after 22 FIFA officials have cast their votes. England is eliminated in the first round of the voting, having attained only two votes. Russia emerges victorious in the second round of voting, winning the bid to host 2018 world cup finals (Nakrani 2010). There are several reasons that are cited as having led to the failure of the bid, given the fact that Englands bid was regarded as one of the best technically. The chief executive of t he bid team was of the view that last minute switch of sides by members of the voting team may have led to the loss. There are also aspersions that a media exposure by BBC into the alleged corruption of FIFA top officials may have played against the country’s bid. Prince William, Prime Minister David Cameron and the bid team chief executive Andy Anson had spent the last hours leading to the voting lobbying the FIFA officials that were going to vote, but this did little to create a win for the nation (Seamark et al 2010). The bid had several characteristics that defined it as a project. For example, it had a budget, which was set at 15 million pounds, a characteristic of a budget. The activities of the bid were temporary, and had a clear commencement and end date. There were also individuals or members of staff that were involved in actualising the activities of the bid. Given the fact that the objectives of the bid were not achieved, it can be regarded as a failed project. En glands 2018 World Cup Host Bid: A Failed Project There are several characteristics that are distinct to a failed or a failing project. An analysis of a project that has already failed reveals that there are features that separate it from a project that was considered as a success. Similarly, a project that is on its way to failure can be distinguished from a project that is destined for success (Bernard 2007). Englands world cup 2018 host bid was identified earlier in this paper as a form of a project. It was later regarded as a failed project, given the fact that it shares some distinct characteristics with a typical failed project. These characteristics are as discussed below: Lack of Planning One major characteristic of a failed project is the fact that it lacks planning. Meredith (2008) is of the view that project planning is one of the most important stages in the project cycle. This is given the fact that it is at this stage potential risks and obstacles that could hinder the implementation of the project are identified. However, if the project is implemented without sufficient planning, it is likely that some issues will emerge during project implementation and they will endanger the success of the project. A critical analysis of Englands bid will reveal that there was little planning that went into the project, if any. It is a fact beyond doubt that a feasibility study was carried out before the initiation of the bid (Nakrani 2010). However, apart from the feasibility study, there was no other discernible form of planning that went into the implementation of the bid. For example, there was no collection of data regarding the attitude of FIFA towards the bid. The bid team relied on comments that were made to media by Sepp Blatter and other officials of FIFA regarding the likelihood of Englands success in the bidding process (Seamark et al 2010). There was no scientific collection of data before the implementation or initiation of the bid. Unmet Objectiv es Another major characteristic of a failed project is the fact that it fails to meet the objectives specified in the mission and vision of the project (Kerzner 2001). When every project is initiated, the intention of the implementers is to meet certain objectives or goals. The inputs in the project are organised in such a way that specified outputs are met. However, there are cases where, for a number of reasons, the outputs desired or envisaged are not attained. The bid placed by England was no exception to this end. The inputs, which included the money used, the activities of the bid members among others were meant to attain specified outputs. The aim was to successfully lobby the FIFA officials to make them vote for England to host the world cup finals. However, this was not attained, and as such, the project can be regarded as having failed. The bid team was unable to convince the FIFA officials to vote for England, meaning that all the inputs that were used in the project did not give rise to the desired outputs. Lack of Stakeholders’ Representation It is noted that most of the projects that are regarded as failures have failed to include all the stakeholders in the planning and implementation of the project. There are several stakeholders in a project, and the number and type of stakeholders depend on the type of project that is being implemented (Pinto 2007). They may include the end users, the project financiers, and the implementers among others. All of them need to be included in every step of the project cycle. A critical analysis of Englands bid, an analysis done through the lens of project management, will reveal that some stakeholders were left out of the process. This means that the perspectives of those stakeholders that were left out were not taken into consideration during the implementation of the project. For example, the premier league is a critical stakeholder in Englands football. This being the case, it was a foregone conclusion that this team would be included in the bid team. However, this was not the case. It was only on March 2009, two years after the bid process was initiated, that the premier league was included in the bid (Seamark et al 2010). This was after criticisms were levelled at the technical team in the bid committee, and the representative of the premier league, Dave Richards, was only in the team for a period of eight months. He resigned on November 24 the same year, meaning that the premier league was not represented in a larger part of the bid process. Low Staff Morale According to Hides, Irani, Polychronakis and Sharp (2000), there is need throughout the life of the project to maintain the morale of the members of staff that are involved in the implementation of the project. This ensures that all the members of the team act in unison, pulling in the same direction. However, if there is no staff morale, the members of the team are likely to act individually, and coherence of action will be lacking. Low staff morale manifests itself in high rate of staff turnover, infighting within the team, lack of co-operation among others. These characteristics were visible in the bid project, indicating low staff morale and in extension, a failed project. For example, there was a lot of infighting within the bid team. For example, on November 16th, 2009, Kris Dent, who was the communications director of the team, withdraws from the bid team (Nakrani 2010). He is followed shortly by premier league chairman, Dave Richards, who withdraws on November 24th, the same year. The latter cites infighting in the bid team as the major reason why he withdrew. These are all indications of the fact that things were not good within the bid team. There was low morale, which might have led to the failure of the project. Englands 2018 World Cup Host Bid: Why Did the Project Fail? There are several reasons why the Englands bid to host the 2018 world cup finals was a failure. Several factors led to this failure, and these factors will be analysed in this section. Every project, as earlier indicated, has inputs and outputs. The inputs are integrated during the activities of the project, and they give rise to the outputs. The figure below depicts the relationship between inputs (resource), activities (function) and the outputs (performance) of a project: Figure 1: Project Inputs and Outputs Source: Frese and Sauter 2003 Going back to the Englands bid, it is obvious that the inputs did not give rise to the desired outputs. Something might have gone wrong either during the input stage, or during the activities or functions of the project. A detailed analysis of possible underlying reasons for failure follows: Poor Risk Management Every project is likely to face unexpected events in the course of implementation, events that may put at risk of becoming a failure. These are what Maylor (2002) refers to as risks. These unexpected happenstances may lead to delays or budget overruns, m aking the project a failure. This is for example when the project runs out of resources in the course of implementation due to unforeseen increase in the price of inputs. Another factor that may lead to this is when members of staff start leaving, leading to deficiency of technical expertise in the project. Other unforeseen events may be external to the project, such as change in environment and such others. One unforeseen event may lead to a domino effect, where other events come on its wake, further jeopardising the project. This being the case, there is a need to take formal risk management during the planning stage of the project cycle. This is where contingency plans are put in place to cushion the project against unforeseen events. This is for example setting aside some extra funds to cater for budget overruns. The bid by England appeared to be mired by a lot of risks in the course of implementation, risks that the project manager, in this case Andy Anson, appeared ill prepare d for. One of them is the investigative piece that was done by BBC on the corrupt dealings of the FIFA officials. Andy Anson appeared unable to respond to this risk, and this is one of the reasons why the FIFA officials failed to vote for England. There were also other cases of negative media publicity. This is for example when Lord Triesman was secretly recorded by the media making negative comments regarding the 2010 FIFA world cup finals in South Africa. Over Optimism This happens when the project manager underestimates the requirements of the project. For example, the project manager may assume that the project will take a short time to be fully implemented, failing to take into account unforeseen events that may hinder it. The project manager may have lacked enough information or knowledge regarding the full extent of the project (Burke 2006). The England bid team appeared to be over-confident, assuming that the country will win the bid and the bidding process was just a formal ity. Their spirits were falsely buoyed by comments that were made to media by some of the FIFA officials. For example, on July 5th, 2009, FIFA official Franz Beckenbauer said that England was ready to host the finals â€Å"tomorrow† (Seamark et al 2010). The bid team appeared to be arrogant in the process of making the bid, as they assumed that the country will win the hosting bid. They failed to plan for unforeseen events such as the switching sides of some of the delegates a few days before the voting process. Lack of Project Management Pinto (2007) is of the view that some project managers fail to plan for their project for several reasons. For example, the deadline may be tight, meaning that they lack to take a detailed project planning before the onset of the project. This means that when the project gets out of control in the process of implementation, it is hard to recover it due to lack of contingency plans. As earlier indicated, there was no adequate planning in the bidding process. There were a lot of assumptions made by the bid team members, for example the fact that they stood a better chance to win the bid. As such, the bidding process, or the project, was just a formality. Recommendations: How Effective Project Management Could Have Helped Avert the Project Failure How to Handle Poor Risk Management To avert the failure that comes with poor risk management, there are several strategies that the project manager can adopt. One of them is listing all the activities that need to be carried out in the course of the project. During this listing, potential risks will be identified. It is also important for the project management to try and figure out what can possibly go wrong in the course of project implementation (Reiss 2005). To this end, project managers are advised to avoid looking at only the major risks that may occur; they should look at the small risks also, as these may get out of control and endanger the project. Each of the risks ide ntified needs to be prioritised, meaning that they need to be listed as high, medium or low (McManus and Trevor 2011: Hinchcliffe 2009). The prioritised should be in terms of the likelihood of the risk to occur, and the impact that the risk is likely to have on the project (Meredith 2008: Bernard 2007). Plans should then be made on how to deal with the risks, depending on their likelihood to occur and the impact on the project. Andy Anson and the bid team should have planned for these risks before the implementation of the project. In this phase of planning, possible risks such as the negative publicity from the media, the switching of sides of the delegates and such others would have been identified. Prioritising of the risks would have enabled the bid team to come up with contingency plans to deal with the risks. Project Management and Over Optimism One of the strategies to deal with this problem is to take enough time before the implementation of the project to comprehend the wor k that will be carried out during the implementation (Bernard 2007: Frese and Sauter 2003). If the project manager feels that the project is not possible, or it is hard to attain the objectives of the project using the resources set aside for the project, they should communicate the same to the stakeholders such as the financiers. The manager should ensure that they agree to the project only if they are sure that the project can be implemented (Meredith 2008). This will help in averting failures or challenges that may be insurmountable as the project is underway (Meredith 2008). These are the strategies that the bid team should have adopted to avoid the pitfalls of over optimism. Instead of blindly agreeing to the task, Anson Andy and his colleagues should have taken the time to fully understand all the dynamics that might have come into play during the implementation. For example, they should have taken into consideration the fact that they were dealing with humans, who are very un predictable. Anson and colleagues should have taken into consideration the fact that there are many things that would have gone wrong in the implementation of the project. For example, even if the country stood a good chance of winning the bid, they should have been aware of the fact that England being the mother of football is not enough to win the bid. Lack of Project Management Project managers should be aware of the fact that project planning is very important, and it is like creating a road map for the whole project cycle (Reiss 2005). This is the roadmap that will be followed during the implementation of the project, with alterations as necessary. Adjustments should be made to the project plan as needed, given the fact that there are unseen events that may arise during the implementation of the project. A project that is not planned is likely to fail, given the fact that the environment within which the project is carried out is very unpredictable. Things can change without no tice, and if the project manager was not prepared for these changes, the project is likely to fail. Anson Andy and the rest of the bid team needed to carry out project management to attain the objectives of the project. Apart from the feasibility study that was carried out, there was not any other form of planning that was evident in the whole of the bidding process. This means that the bidding team was ill prepared for the changes that they encountered during the implementation of the bid. For example, they had not planned on the action to take should the delegates they were relying on switched sides. This lack of preparation was evident in the reactions of the bid team when the country lost the bid to Russia. Anson was quoted as saying that â€Å"it really (hurts) when people you were counting on let you down† (Nakrani 2010: 3). This means that they had not planned for such an event. Conclusion Not all projects that are initiated ends up as successes, despite the fact that a huge amount of resources may have been used on the project. There are several reasons that make a project be regarded as a failure. This is for example when the project fails to achieve the objectives envisaged, or when the budget overruns the budget or deadline set aside. This failure if brought about by several factors. This is for example the lack of planning on the part of the project management team, over optimism and lack of project management. This is in addition to poor risk management, meaning that there were not contingency plans that were in place. This paper looked at Englands bid to host 2018 world cup finals, a project that was deemed as a failure. The project was a failure because it failed to achieve the objectives set and it had no discernible plan among other factors. The project also lacked risk management, was mired my over optimism and lacked project management. Recommendations on how project management may have averted this failure were identified. References Bartholomew, D 2007. 4 steps to prevent project failure. Web. Available from: baselinemag.com/c/a/Projects-Management/4-Steps-to-Prevent-Project-Failure/ . Bernard, A 2007. 10 warning signs of project failure. Web. Available from: cioupdate.com/budgets/article.php/11051_3686106_1/10-Warning-Signs-of-Project-Failure.htm . Burke, R 2006. Project management, planning and control techniques. London: John Wiley Sons. Fitzgerald, G 2010. ‘Liars’: FIFA accused over world cup vote. Sky News, December 3, 2010. Frese, R., and Sauter, V 2003. Project success and failure: What is success, what is failure, and how can you improve your odds for success? Web. Available from: umsl.edu/~sauterv/analysis/6840_f03_papers/frese/ . Hides, M T., Irani, Z., Polychronakis, I., and Sharp, J M 2000. Facilitating total quality through effective project management. International Journal of Quality Reliability Management, 17(4/5), 407-422. Hinchcliffe, D 2009. 14 reasons why enterprise 2.0 proje cts fail. Web. Available from: zdnet.com/blog/hinchcliffe/14-reasons-why-enterprise-20-projects-fail/718 . Kerzner, H 2001. Project management: A systems approach to planning, scheduling, and controlling. London: Wiley Sons. Maylor, H 2002. Project management. London: Prentice Hall. McManus, J., and Trevor, W 2011. A study in project failure. The Chartered Institute for IT, January 2, 2011. Meredith, J 2008. Project management. London: McGraw-Hill. Nakrani, S 2010. World cup 2018: How Englands bid faltered. The Guardian, December 2, 2010. Pinto, J K 2007. Project management: Achieving competitive advantage. New Jersey: Prentice Hall. Reiss, G 2005. Project management demystified: Today’s tools and techniques. 3rd ed. London: Spon. Seamark, M., Shipman, T., and Martin, D 2010. We’ll never bid again to host the world cup, says team England boss (as Putin turns up to gloat over ‘mafia state’ Russias win). Mail, December 3, 2010.

How to Turn a Worksheet into an Engaging Activity

How to Turn a Worksheet into an Engaging Activity Lets face it, worksheets are not fun. To students, the mere presence of them means boring and for us teachers, they are just another thing that we have to give students to help them learn or reinforce a concept. But, what if I told you that you can take these boring worksheets and turn them into something fun, and something that would required no extra prep time? The Cornerstoneforteachers.com came up with 5 no prep ways that you can do this that are genius. Heres how. 1. Worksheet Cut-Up Place students into groups of five and give them one worksheet per group that has each question on the sheet cut up. For example, if your worksheet has ten questions on it, all ten questions would be cut up into a separate strip of paper. Next, students will each take turns choosing a role. The roles for the game are as follows: Person 1 - reads the questionPerson 2 - Paraphrases the question and may or may not offer a few cluesPerson 3 - Gives their answer and explains why they chose that answerPerson 4 - Agrees or disagrees with person 3 and explains their reasoningPerson 5 - Places the strip of paper into a pile that agrees or disagrees with the answer, then they take on the role of person number 1 for the next question. The roles continue to shift until all of the question strips are answered. At the end of the game, students look through their disagree pile and try to find some kind of consensus. 2. Everybody Agrees For this activity you must divide students into teams of four. Each team member is given a number 1-4. The teacher asks all groups the same question (from the worksheet) and gives teams a few minutes to come up with an answer. Next, you randomly call a number 1-4 and whoever is that number for each group must share their groups answer. This answer should then be written on a dry erase board to ensure that each answer is unique to the group, and that no one changes their answers. For each correct answer that group gets a point. At the end of the game the group with the most points wins! 3. Lines of Communication Have students stand in two lines facing each other. Choose one question from the worksheet and ask students to discuss the answer with the person that is across from them. Then, randomly ask any person to give an answer. Next, have students in one row move to the right so for the next question they will have a new partner. This goes on until all of the questions on the worksheet are completed and discussed. 4. Making Mistakes This is a fun activity that really gets students excited about learning. For this worksheet activity have students complete all of the questions or the problems on the worksheet, but randomly make one mistake. Then, ask students to exchange papers with the person next to them and have them see if they can find the mistake. 5. Classroom Rotation Have students move their desks so that all students are sitting in a huge circle. Then, have students count off so that each child is either a one or a two. Students then complete one problem on the worksheet with a person next them. When they are finished, call upon a random student to discuss the answer. Next, have all of the twos move down a seat so that all of the ones now have a new partner. Continue to play until the worksheet is completed. Looking for more group activities? Try these cooperative learning activities, or this sample group lesson.

Eminent Domain Case Study Example | Topics and Well Written Essays - 500 words

Eminent Domain - Case Study Example As a result, cities now have wide power to demolish residences for projects such as malls, arenas, hotels and other massive structures in order to generate tax revenue. Justice John Paul Stevens said local officials rather than federal judges, know best in deciding whether a development project will benefit the community. Try explaining that to the poor man who sits on the wrong side of the local official. Stevens further ruled that "states are within their rights to pass additional laws restricting condemnations if residents are overly burdened." Sounds generous, but whom is to decide what constitutes overly burdened How does a single citizen stop the arbitrary and capricious act of the local government Justice Sandra Day O'Connor, the only rational justice stated in her dissent that this ruling was nothing more than well heeled people enjoying "disproportionate influence and power". Applying this decision to the activist justice, means that the justices have no power to make a fair and impartial decision - the very thing that they are elected to do! Anyone can bring a temporary restraining order against the local city or town, but their burden is tremendous, and all that the city need do is demonstrate that the person seeking to keep their home is not overly burdened. What is the judicial threshold What consti

Environmental Audit Term Paper Example | Topics and Well Written Essays - 2000 words

Environmental Audit - Term Paper Example Environmental auditing is systematic process conducted at regular interval by responsible authority in order to identify operations and practices related to meet environmental requirement. When conducting the environmental auditing, the firm should frame certain criteria for conducting the audit. Effective criteria would enable the firm to assess the performance of auditing entity. If these criteria are inappropriate it will bring certain problems in making the auditing. The framed criteria should be measurable, acceptable, and should be reliable. The organization should make good planning regarding the conduct of environmental audit. This planning would help the firm to know the required time to complete the auditing procedures and to identify potential problems in the audit etc. â€Å"For planning for successful audit assignments, the auditor needs to understand the auditees’ commitments in terms of financial norms, compliance requirements, and performance expectations. Thi s would determine what procedure is to be followed† (Guidance on Conducting Environmental Audit 9). If a firm proposed to conduct environmental audit, it should have clear objective about the auditing, and the firm should determine the steps to be undertaken by the firm to achieve the desired result. The firm should determine the audit scope, areas of auditing etc. The audit objectives includes the following†¢Ã‚  To recognize improvement opportunities.†¢Ã‚  To assess the internal policies for conducting environmental audit.... Environmental audit generally conduct in the following areas Material management and savings of material. Waste management and effective disposal of waste. Economy use of water resources. Effective utilization of energy resources. Performance pertaining with the environmental management system. Air pollution and preparedness to prevent air pollution. Noise pollutions control and preparedness. Conducting environmental auditing is the responsibility of companies, and it is their duty to keep environment free from the pollutions. The companies should evaluate their commitment toward society and they should not make any harm to the environment. Companies should utilize the natural resources in right manner and it should not exploit. Today government has imposed many regulations on the companies to protect the environment from the pollutions. â€Å"Through adoption of clean technologies and improvement in management practices for prevention and control of pollution is not only mandatory but also has got wide acceptance among the industrial community. Charter on corporate responsibility for environmental protection (CREP) also calls for commitment and voluntary initiatives of industry for responsible care of the environment† (Environmental Auditing 1). Environmental auditing reviews company’s operations and process in order to assess company’s compliance with environmental rules and regulations. Environmental auditing cover broad areas of business including building and building site. Many companies are using environmental auditing as a valuable tool of business resources. The auditing helps the company to bring many advantageous such as to know the problems relating to air, water, and land and to gain

The Police and Criminal Evidence Act 1984 Essay

The Police and Criminal Evidence Act 1984 - Essay Example Care must however be taken by policemen in the exercise of the powers assigned to them in the Act. This is because non-conformity with the specific terms of the act may bring about a criminal liability and on the other hand searching, arresting, detaining and interviewing suspects outside the provisions of the act may render the evidences produced inadmissible in court. Perpetrators of serious crimes like murder, treason and the like were being arrested without warrant following an act of parliament in 1967.Further update of the police powers relating to the common law ,particularly as contained in the act of 1967,were carried out by a Royal Commission headed by Sir Cyril Phillips. Following an upsurge in crime particularly of burglary and robbery in 1981 in the Brixton area, a London-wide campaign was initiated code-named "Operation Swamp 81" picking its name from remarks made in 1978 by the Prime Minister Margareth Thatcher. Consequent on the Act of 1967, 943 were stopped and 118 of them were eventually arrested, the bulk of these people stopped and arrested were blacks .This brought about an increase in the complaints about harassment and racism. Relations between the black community and the police suffered a setback. Stop and search powers given to the police in the Act of 1984 had a wide coverage .under this section of the act a constable is given the right to stop and search persons vehicle e.t.c at any place and time but however does not include dwelling. These powers can however not be exercised except on the grounds pf suspicion that he might find something stolen or prohibited in the course. The person may be detained for this same while this is being carried out. Riots in British towns and cities did not in 1981.Further skirmishes occurred in 1985 in which P.C Keith Blakelock was killed was killed. The location of the far-right British national Party in the southeast London in 1993 resulted in a massive demonstration that left Stephen Lawrence a black teenager dead. The Police and Criminal evidence Act has since undergone certain degrees of review .one of such reviews was the police Police Reform Act 2002 some of whose main provisions take care of annual policing plans practice removal of the bars on the employment of non-British nationals into the force A longer title for the police reform act 2002 goes thus "An act to make new provision about the supervision, administration, functions and conduct of police forces ,police forces and other persons serving with, or carrying out functions in relation to, the police; to amend police powers and to provide for the exercise of police powers by persons who are not police officers :to amend the law relating to anti-social behaviour order; to amend the law relating to sex offender orders; and for corrected purposes. e.t.c. In 2005 a further modification of PACE was made in the form of Serious Organised Crime and Police Act 2005 replacing nearly all pre-existing powers of arrest; of significance in this A ct is the new general power of arrest for all offences. Discrimination, unemployment and poverty were fingered by the Scarman enquiry as the major culprits of the Brixton riots. While dismissing allegations

Presence of Women on Social Media

Presence of Women on Social Media Women Empowerment and presence of women in Social media Women empowerment has emerged out as one of the most popular topic discussed worldwide. After the start of women’s movement, the question of emancipation of woman came to the fore. Though in India there was no such separate movement concerning distinguished rights of a woman, instead the Indian women fought for themselves under the various forms of movements for independence. We have lots of stereotypes about who is techsavvy and who is not. In India while the digital divide among rich and poor may took long run to bridge, we cannot perceive this long run answer with digital gender divide shortly disappeared. Empowerment has multiple, interrelated and interdependent dimensions- economic, social, cultural and political. It can be understood in relation to resources, perceptions, relationship and power. But what does women empowerment mean? Women empowerment generally has these components : firstly, womens sense of self worth; secondly, their right to have the power of control their own lives, both within and outside home; and lastly, their ability to influence the direction of social change to create a just social and economic order nationally, internationally and universally. Educational attainment and economic participation are the key constituents in ensuring the empowerment of women. Other than educational and economic empowerment, changes in womens mobility and social interaction and changes in intra-household decision-making are necessary. After enjoying the glory of 68 years of our independence, our country is still not independent. Corruption, terrorism, scams etc. are the reason which hinders it but abreast the discrimination against the women and all the issues related with women like rapes, inequality are some of the points which makes many people to detest their nation. Jawaharlal Nehru once said â€Å"To awaken the people, it is the women who must be awakened. Once she is on the move, the family moves, village moves, and the nation moves.† In India, today, women appear to rule the roost. India as a nation is revered in a feminine form i.e. ‘the Bharat Mata’, the first citizen of our country presently is a woman, many important government posts are occupied by women and educated women are pouring into the professional workforce with profound implications for national and multinational corporations. However, ironically, these are accompanied by news about dowry killings, female infanticide, domestic violence against women, sexual harassment, rape, illegal trafficking and prostitution and myriad others of the same ilk. Gender discrimination prevails in almost all areas, be it social, cultural, economic or educational. An effective remedy for these evils needs to be sought in order to ensure the Right to Equality guaranteed by the C onstitution of India, to the fairer sex. Gender equality facilitates the empowerment of women. Since education begins at home, the upliftment of women would be accompanied by the development of the family. Notwithstanding the mortification, there are some brave women or we can say that time have changed a bit that today many women are aware about their rights and the powers they enjoy. Many women even retaliate after getting once attacked. Today women have all the rights as enshrined in our Constitution and they are even enjoying it leaving the particular strata of the society. It seems that ‘Social media’ is one such tool which is widely used by the women. Writing blogs, facebook, twitter, Mails etc. are some of the sites which act as the platform for the women to communicate their any new idea, or their morose life. As it is said â€Å"Drastic times call for drastic measures†, women has taken actions for their sake. Women writing on blogs, make pages on facebook, twitters, all these are the means of communicating to the larger audience. For instance, the ‘Nirbhaya’ rape case of 2012 which left the country in tears specially the women. We all know what people did for that brave girl, did candle-march, strikes etc. In the similar manner, pages got created on social networking sites where many wrote their opinion. Social media is a good thing for the women as it gives the women the chance or platform to share what they feel and to fight against what is injustice according to them via making pages on facebook, twittering, writing blogs etc. A new infographic from Finances Online says that ladies are using social media more than their male counterparts. Even women creates page on social networking sites and promotes it for the betterment of their work and other women. Many activists also do the same thing. Women do campaigning also. Campaigns like ‘Clean clothes’ campaign, ‘Support breasts not dictators’, ‘whisper sanitary pads’, ‘ we are also the part of this country’ are some of the pages made by the women to spread the awareness level among the cowardice women. In September 2002, when many of todays social media hardly existed, the National Heart, Lung, and Blood Institute of the National Institutes of Health launchedThe Heart Truth- the first federally-sponsored national campaign aimed at increasing awareness among women about their risk of heart disease. From the beginning, the campaign used a multi-faceted approach based on social marketing principles, including a n extensive formative research phase which informed the campaign planning and development. With the creation of The Red Dress ® as the national symbol for women and heart disease awareness, the campaign integrated a branding strategy into its traditional social marketing approach. The aim was to develop a womens heart disease brand that would have a strong emotional appeal to women, and promote it through a wide variety of means, including the Internet marketing techniques that were current at that time. There is a lot of easy money in this line. Savvy global corporations knows where their women are online, may be women have tremendous amount of purchasing power, usually holding responsibility for the majority of household purchases. It is estimated that 85% of household purchases rate 4 out of 5 is done by women itself. This is probably women get online and lot of partnership deals is established and processes are speeded up. Indian women are majority liar of 35 – 44 years old women on the race of purchase power capacity to get online shopping. Online ads pop ups and different setting look on the purchasing sets of equal segmentation on demographical profile based equaled on 8NS’s – Social Networking Services – Facebook, Twitter, Whatsapp etc. mobile trend – one of the major vast tool for social media enhancement. According to nielson, 43% of websites that women visit on their Smartphones are social websites. For Indian men, it’s about 1/3 (32%) twice as much time per day using apps on their Smartphones as compared to men. Today scenario – whatsapp is vastly proving to be the killer app for huge sets of Indian community. Also Indian women are driving that growth. There are currently 20 million Indian users of the service and women use the whatsapp messenger three times more often than man. Why is this propellant? Social media offers the unprecedented possibility of amplifying voices that were simply not heard in past. Women, who have not had opportunity to shape turn own image in media , now emerging new set of innovative creation that now she plays a huge role in dismantling and reinvogarating a media culture that will more accurately reflects people’s deserves interest and fear. Indian are really social in social connectivity network on social networking services. Facebook, google+, twitter and linkedln are flourishing in India , where 25 % of all time online is spent on social networks. Last year, linkedin celebrated living 20 million Indian to their services, making Indians the second largest member base. There is no question that social media will play a huge role in reshaping the global village landscape as audience member (women) continue to flex their social media muscles, and influence over the media they consume, share, remix and create a new image make platform for itself. In India the percentage of women online has been depressingly low in 2010, they only accounted for 22 % of Indian websurfers. But as of December 2013 it has been increased to 77 % than is 39 % increment. Women today carry so many duties, multitask, pursue all kind of careers, participate in adventure sports, climb mountains, and single-handedly raise kids! She is truly gifted and a blessing to mankind. But there is one field where women generally lag behind and that is in the field of technology. Even educated, career girls shy away from technology, saying that they do not understand these gadgets, leave it to my husband to fix things up. Sometimes girls do not understand how to set security options† Or, worse still, â€Å"I don’t know how to monitor kids online. I’m technically challenged, never went online and trust my kids to behave themselves online.† This behaviour has to stop immediately. Woman, are the perfect housewife, the perfect colleague, the perfect Mother and the perfect companion; so you just need to extend that role to become savvy about social media. You need to be aware of the benefits as well as the risks. It is for your own safety and by extension, the safety of your family. If you have to fight online violence, you need to know the dangers, how to avoid them and what to do if you are ever faced with one. Through one-on-one and group coaching programs and workshops, women entrepreneurs should be helped to maximize their activities and presence on social media platforms which yields visibility, credibility, and profitability for their business. Globally, women out numbers men on social media platforms, and they spend a lot more time there, connecting with likeminded, consumer citizens fans and activists. Therefore no doubt, Social media has become the common denominator of promoting opinions, ideas, strategies, campaigns and so on most especially for the hapless women. It has become a colossal force, eliminating any barrier that hinders contact between humans. It has become the bread and butter of any social movement; be it a campaign against bullying, a revolt against corruption or an attempt to spread awareness. Social media has lent a helping hand whose worth, literally, is inexpressible and the day is not so far when women will touch the pinnacle in which social media would play a very important role.